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CEO JOURNEY

From Scratch to International Scale.

A BUILDER FROM THE BEGINNING OF MY CAREER. I SPENT THE LAST DECADE IN FAST-GROWING COMPANIES—AS A FOUNDER AND CEO.

I had the privilege to found a company and led a couple of successful companies in multiple industries. I became a CEO leading business transformations. From tech startups to an international managerial group with a strong focus on leadership, strategy, and transformation management.

Dan Erlebach professional portrait

NOW WE'RE SCALING THE ALASKA-BASED DTC COMPANY ALASKAN FISHERMAN TO THE INTERNATIONAL LEVEL. SEE YOU IN FEBRUARY 2026 IN GERMANY >>

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INTERNATIONAL CEO WITH FOUNDER TRACKRECORD DISRUPTING BUSINESS MODELS AND LEADING TEAMS

I lead ambitious companies to international impact. My role is simple — light the fire and keep it burning.

Track Record

$10M+ Annual marketing budgets managed
1M+ Direct sales generated
3-digit YoY growth driven
International DTC expansion across European markets
C-level Operator scaling companies

Focus

AI E-commerce DTC Subscription Growth Leadership Strategy Finance Operations
Dan Erlebach portrait

Pushing limits and building a remarkable life. Leading a company with global impact. Driving myself and others beyond what's expected. That's the privilege I choose to live for.

Deloitte Technology Fast 50 Central Europe 2024 Forbes SDGs — Sustainable Development Goals
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